An Amsterdam Experiment Since 2011

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Carlo + Dog + Stake

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In one of W+K meeting rooms there is a ceramic dog staring at the ceiling, his tongue hanging out as if it was foretasting a juicy prey.

That’s what I saw via Skype on the day of my interview for The Kennedys. Mr. Alvaro was so excited about his new purchase that he couldn’t resist showing it to me. And he explained what he had in mind “I think the dog is looking at something… maybe a cat. I want to turn this into something more than just a dog, I’d like to turn it into an installation.” 

Sounded like a good plan and the possible beginning of a great collaboration. So I convinced Liliana, a ceramic magician, to make something for me. Something I could have hanged from the ceiling once I joined The Kennedys. And on my first day in the Dam I gave Alvaro the piece that he was missing: the ceramic stake.

By Carlo Zoratti

Photos by John Filipe

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Latest work from The Kennedys (2013)
Where you come from is not who you are. 
And where you start is not where you finish.

‘We Are Who We Become’ The Kennedys collaborated on this campaign which underlines the importance of sports in the development of young people all over the world.

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Our Dutch Kennedy is getting famous. 
Kees Plattel is presenting his own project this weekend on “Bring Your Own Beamer” 2014 event. 

It’s all in Dutch, but thanks to google translator we are citizens of the world:)

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Jake just bought a toastie machine for the Kennedys’ home. We’re not sure he knows how to use it. But he’s got a dutch manual so he’ll be right.

Jake just bought a toastie machine for the Kennedys’ home. We’re not sure he knows how to use it. But he’s got a dutch manual so he’ll be right.

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This is one of the most fucking beautiful TED talks we’ve seen.

Suspended disbelief is magic. 

Something we all wish we could have a little bit more of in everything we do.

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Today our baby boy - Jake turns 22!


It was very special celebration as we witnessed a bare chested hug from Carlo and a beautiful kiss to a sweaty brow. It’s Jake’s first birthday away from home, family and friends so if you see him be nice and give him a hug.

Happy Birthday Jake!
We love you!!! (from Monday till Friday between 9.00 and 18.00)

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Jake’s Tuesday Tune. Country Gothic. Hillbilly blues. Bathtub-spirits sadness. And other descriptive word combinations.

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"Our office by night"

By Hugo Rodriguez

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Do you remember our Friday’s lunch tradition? Jake didn’t. 
He left us to fend for ourselves with this inspirational quote instead as you’ll see in our previous post. 
We’ll blame it on the weather.